To establish authority and trust, it’s very important to write a professional sounding bio for your profiles. When someone finds your account and is deciding whether or not to start following you, whether or not to follow your suggestions to buy X product, whether or not to buy from you, one of the first things they will do is to check your profile and to see what you’re all about. Many decide based almost entirely on your bio, so you better make sure it sounds professional and compelling.

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