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Email Marketing Owning a Business

Do Customers Care If You’re Organized? Short Answer Is No.

July 8, 2021July 8, 2021 charlene

Are you organized? You know I’m in the middle of a project when the desk is covered in paper… the whiteboard is filled with different

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email list size doesn't matter
Email Marketing

Email Marketing: Size Matters Only If They’re Clicking

July 5, 2021 charlene

Your ability to get your subscribers to click the links in your emails and buy.

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Why Email Marketers Don't Need to Panic Over Apple’s “Mail Privacy Protection”
Email Marketing

Why Email Marketers Don’t Need to Panic Over Apple’s “Mail Privacy Protection”

June 17, 2021 charlene

Essentially, if you call yourself an email marketer…if you offer consulting services to companies and individuals about email marketing (as I do)…if you are an email copywriter and write only for open rates…You’re doing it wrong anyway.

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do fish have lips
Uncategorized

Do Fish Have Lips?

June 14, 2021 charlene

a short story about fishing. about communication. about relationships.

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make money with email
Email Marketing

Making Money With Email

May 29, 2021May 29, 2021 charlene

Email. The most underutilized, inexpensive, money-making tool for business. Size does NOT matter! The size of your list. The size of your business. The size of your offer. More people have email accounts than social media accounts.

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email is for sales
Email Marketing

Email Is For Sales!

May 25, 2021May 25, 2021 charlene

Want to improve or increase sales? Consider this: Social Media is for social proof. Email is for sales. When your email list has people on

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KISS for writing email that converts
Email Marketing

KISS Your Email Content and Make More Money

April 12, 2021 charlene

Keep the content in your email simple because you will make more money.

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get started with email marketing
Email Marketing

Getting Started With Email Marketing

February 26, 2021 charlene

You’ve decided that it’s time you get started with email marketing. That’s great! Because – If you don’t see email as a money-making strategy, you’re giving money away to those that do.

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Explode your email open rates
Email Marketing

Explode Your Email Open Rates! Stop Writing Emails That Don’t Get Read

February 4, 2021 charlene

Here are 10 things you can look at and determine, for yourself, what might have gone wrong with that email and explode those email open rates.

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Email Marketing Is The Most Effective Way To Do Online Marketing
Email Marketing

Email Marketing Is The Most Effective Way To Do Online Marketing

January 26, 2021 charlene

Email marketing is the most effective and most powerful form of online marketing. Nothing else comes close. Not search marketing. Not search engine optimization. Not social media marketing. Ignore the hype and see the truth:

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