Guest post from Cherie Mclaughlin, Couch Based Biz, has been creating and growing couch-based businesses since her couch was in a dorm room. Through both success and failure, she knows that all it takes to be successful is a willingness to go into it with the...
Special thanks to Jennifer Burke of Intellicraft Research for that blog title!When it comes to email marketing, engagement is key to the success.So – how do you get engagement?You’re not an email marketer, right?You’re not a copywriter,...
“You think you’re fighting for freedom. Freedom is dangerous. Give humankind freedom and they will inevitably fall into chaos and war, religious zealotry and senseless violence. We have kept the peace. And we’ve done it by giving the people what they...
A sales video is not a lead magnet.Really.If you think it is, allow me to introduce you to what a lead magnet actually is:A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address or other contact information. Lead...
While the world wonders what the new normal is going to be like, we business owners are focused on revving up our revenue engines. We want to attract, welcome, and serve old and new customers. The fastest and most effective way to do this is by email marketing. Simple...
