social media marketing

Understanding Online Marketing Tools For Brand Reputation Management

by Search Pro

 Guest Post Blog By Kathy Estadt, CEO, Fresh Focus Group Many businesses have had to make changes to their online marketing strategies in order to boost sales and ROI. Here are a few current internet marketing tools being used to achieve just that. User Centric Analytics This is an excellent way of monitoring and tracking [...]

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Social Media’s Effect On Brand Reputation Management

by Search Pro

Guest Blog Post By Bukie Opanuga, CEO, Modavate The world has become totally interconnected and social media is the new base of communication among consumers. Facebook, LinkedIn, Twitter and similar other sites are no longer just for teenagers having fun; big corporations with billions of dollars at stake must now go social if they are [...]

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Can You Manage Your Online Reputation Without Being On The Internet?

by Search Pro

Guest Blog Post by Kathy Estadt, CEO, Fresh Focus Group Brand reputation management has become essential for a wide variety of businesses. Social media can be a powerful tool for this type of promotion, and business owners can build a strong presence without ever creating a website. Chances are excellent that some customers are communicating [...]

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Social Media Marketing Works IF You Know Your Audience

by Search Pro

Social Media Report: Q3 2011 Females and 18-34 year olds are the most active social networkers. The average networker is likely to live in New England, is educated with a Bachelor’s Degree, has a household income less than $50K/year, and are of Asian/Pacific Islander descent. Okay, don’t panic! This doesn’t mean you have to change [...]

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